{"id":654188,"date":"2024-11-21T08:24:44","date_gmt":"2024-11-21T08:24:44","guid":{"rendered":"https:\/\/wncen.com\/?post_type=press_release&#038;p=654188"},"modified":"2024-11-21T08:24:44","modified_gmt":"2024-11-21T08:24:44","slug":"shemaroo-entertainment-and-pwr-chain-announce-strategic-partnership-to-revolutionize-indias-digital-entertainment-through-blockchain-innovation","status":"publish","type":"press_release","link":"https:\/\/wncen.com\/press-releases\/shemaroo-entertainment-and-pwr-chain-announce-strategic-partnership-to-revolutionize-indias-digital-entertainment-through-blockchain-innovation\/","title":{"rendered":"Shemaroo Entertainment and PWR Chain Announce Strategic Partnership to Revolutionize India\u2019s Digital Entertainment through Blockchain Innovation"},"content":{"rendered":"<ul>\n<li><em>ShemarooVerse, exclusively launching on PWR Chain, merges Shemaroo Entertainment\u2019s extensive content library with advanced blockchain technology.<\/em><\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.shemarooent.com\/\" rel=\"nofollow\">Shemaroo Entertainment<\/a>, a leader in India\u2019s media and entertainment industry for over six decades, has announced a strategic partnership with <a href=\"https:\/\/pwrlabs.io\/\" rel=\"nofollow\">PWR Chain<\/a>, an advanced Layer 0 blockchain infrastructure. Through this alliance, PWR Chain becomes the official blockchain partner for <a href=\"https:\/\/shemarooverse.com\/\" rel=\"nofollow\">ShemarooVerse<\/a>, Shemaroo Entertainment\u2019s immersive platform set to deliver next-generation immersive content. This partnership is a landmark step in India&#8217;s entertainment and technology landscape, combining Shemaroo Entertainment\u2019s vast content offerings with PWR Chain\u2019s scalable and environmentally efficient blockchain capabilities.<\/p>\n<p>With an expansive digital footprint across more than 50 content channels on YouTube, Shemaroo Entertainment commands over 200 million subscribers and garners 100 million views daily across diverse categories, including Bollywood, regional, television, devotional, and children\u2019s entertainment. ShemarooVerse will leverage PWR Chain\u2019s high-speed, decentralized infrastructure to create an immersive, interactive digital experience for audiences in India and beyond.<\/p>\n<p>PWR Chain\u2019s blockchain technology is among the most sustainable, operating with a minimal carbon footprint. Unlike conventional blockchains that require high energy resources, PWR Chain achieves high throughput with minimal power, processing over 300,000 transactions per second while using only a single CPU core per validator node. This efficiency allows ShemarooVerse to scale seamlessly without environmental impact, setting a new standard in green blockchain technology for the entertainment industry.<\/p>\n<p>As Shemaroo Entertainment transitions its expansive IP portfolio onto the blockchain, PWR Chain\u2019s infrastructure offers creators unique opportunities to monetize their content through tokenization and digital collectibles, a pivotal innovation in India\u2019s content landscape.<\/p>\n<p>The advanced interoperability and scalability of PWR Chain enables ShemarooVerse\u00a0 to leverage PWR Chain\u2019s developer-friendly design, the first blockchain that allows deploying full software applications in traditional coding languages. By leveraging PWR Chain\u2019s instant finality and quantum-resistant security, ShemarooVerse offers users a secure, dynamic, and immersive digital space for authentic engagement with Shemaroo Entertainment&#8217;s iconic content.<\/p>\n<p>Arghya Chakravarty, COO of Shemaroo Entertainment Ltd., said, \u201cPartnering with PWR Chain marks a transformative leap in digital engagement for Shemaroo Entertainment. ShemarooVerse will benefit from the speed, scalability, and sustainability of PWR Chain\u2019s blockchain infrastructure, offering audiences a more immersive, secure entertainment experience. We are thrilled to bring ShemarooVerse to life in a way that resonates with the evolving preferences of digital consumers.\u201d<\/p>\n<p>Melanie Mohr, CEO at <a href=\"https:\/\/pwrlabs.io\/\" rel=\"nofollow\">PWR Labs<\/a>, added, \u201cShemaroo Entertainment\u2019s leadership in Indian entertainment provides an ideal platform to demonstrate PWR Chain\u2019s high-performance, eco-friendly blockchain technology. This partnership not only underscores the potential of blockchain for enhancing digital experiences but also positions PWR Chain to drive growth and create engaging opportunities within India\u2019s entertainment industry.\u201d<\/p>\n<p>This partnership highlights Shemaroo\u2019s commitment to digital innovation and sets a precedent for India\u2019s entertainment industry by bridging traditional media with Web3. By exclusively hosting ShemarooVerse on PWR Chain, Shemaroo Entertainment and PWR Chain are set to reshape India\u2019s digital landscape, offering creators and fans new, dynamic ways to engage with content.<\/p>\n<p><em><strong>Disclaimer: This is a paid release. The statements, views and opinions expressed in this column are solely those of the content provider and do not necessarily represent those of NewsBTC. NewsBTC does not guarantee the accuracy or timeliness of information available in such content. Do your research and invest at your own risk.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ShemarooVerse, exclusively launching on PWR Chain, merges Shemaroo Entertainment\u2019s extensive content library with advanced blockchain technology. Shemaroo Entertainment, a leader in India\u2019s media and entertainment industry for over six decades, has announced a strategic partnership with PWR Chain, an advanced Layer 0 blockchain infrastructure. Through this alliance, PWR Chain becomes the official blockchain partner for ShemarooVerse, Shemaroo Entertainment\u2019s immersive platform set to deliver next-generation immersive content. This partnership is a landmark step in India&#8217;s entertainment and technology landscape, combining Shemaroo Entertainment\u2019s vast content offerings with PWR Chain\u2019s scalable and environmentally efficient blockchain capabilities. With an expansive digital footprint across more than 50 content channels on YouTube, Shemaroo Entertainment commands over 200 million subscribers and garners 100 million views daily across diverse categories, including Bollywood, regional, television, devotional, and children\u2019s entertainment. ShemarooVerse will leverage PWR Chain\u2019s high-speed, decentralized infrastructure to create an immersive, interactive digital experience for audiences in India and beyond. PWR Chain\u2019s blockchain technology is among the most sustainable, operating with a minimal carbon footprint. Unlike conventional blockchains that require high energy resources, PWR Chain achieves high throughput with minimal power, processing over 300,000 transactions per second while using only a single CPU core per validator node. This efficiency allows ShemarooVerse to scale seamlessly without environmental impact, setting a new standard in green blockchain technology for the entertainment industry. As Shemaroo Entertainment transitions its expansive IP portfolio onto the blockchain, PWR Chain\u2019s infrastructure offers creators unique opportunities to monetize their content through tokenization and digital collectibles, a pivotal innovation in India\u2019s content landscape. The advanced interoperability and scalability of PWR Chain enables ShemarooVerse\u00a0 to leverage PWR Chain\u2019s developer-friendly design, the first blockchain that allows deploying full software applications in traditional coding languages. By leveraging PWR Chain\u2019s instant finality and quantum-resistant security, ShemarooVerse offers users a secure, dynamic, and immersive digital space for authentic engagement with Shemaroo Entertainment&#8217;s iconic content. Arghya Chakravarty, COO of Shemaroo Entertainment Ltd., said, \u201cPartnering with PWR Chain marks a transformative leap in digital engagement for Shemaroo Entertainment. ShemarooVerse will benefit from the speed, scalability, and sustainability of PWR Chain\u2019s blockchain infrastructure, offering audiences a more immersive, secure entertainment experience. We are thrilled to bring ShemarooVerse to life in a way that resonates with the evolving preferences of digital consumers.\u201d Melanie Mohr, CEO at PWR Labs, added, \u201cShemaroo Entertainment\u2019s leadership in Indian entertainment provides an ideal platform to demonstrate PWR Chain\u2019s high-performance, eco-friendly blockchain technology. This partnership not only underscores the potential of blockchain for enhancing digital experiences but also positions PWR Chain to drive growth and create engaging opportunities within India\u2019s entertainment industry.\u201d This partnership highlights Shemaroo\u2019s commitment to digital innovation and sets a precedent for India\u2019s entertainment industry by bridging traditional media with Web3. By exclusively hosting ShemarooVerse on PWR Chain, Shemaroo Entertainment and PWR Chain are set to reshape India\u2019s digital landscape, offering creators and fans new, dynamic ways to engage with content. Disclaimer: This is a paid release. The statements, views and opinions expressed in this column are solely those of the content provider and do not necessarily represent those of NewsBTC. NewsBTC does not guarantee the accuracy or timeliness of information available in such content. Do your research and invest at your own risk.<\/p>\n","protected":false},"author":9,"featured_media":654189,"parent":0,"template":"","class_list":["post-654188","press_release","type-press_release","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\n<title>Shemaroo Entertainment and PWR Chain Announce Strategic Partnership to Revolutionize India\u2019s Digital Entertainment through Blockchain Innovation | NewsBTC<\/title>\n<meta name=\"description\" content=\"ShemarooVerse, exclusively launching on PWR Chain, merges Shemaroo Entertainment\u2019s extensive content library with advanced blockchain technology. 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