Self-described “Doge Killer,” Floki is biting out the memecoin market with a bark and a marketing assault. Sending its token price surging, the Shiba Inu-inspired cryptocurrency revealed intentions for its most aggressive marketing campaign ever.
Floki’s Aggressive Marketing Push
Sabre, Floki’s marketing director, stayed quiet about the specifics, but he assured me that the forthcoming effort would surpass what they have done over the past two years.
Shout out to those with longer term memories that know what to expect from and our ™ moves. With the experience and knowledge to navigate the toughest challenges, we are gearing up to announce our biggest marketing activations in over 2 years across the coming months📍 — Sabre (@SabreEthereum)
Basically Floki strapping on its jetpack and aiming for the moon. The marketing frenzy reveals they are committed to occupy the memecoin market, and Coinbase listing futures is like getting a thumbs-up from the crypto trailblazers themselves.
Sabre claims that the forthcoming marketing campaign would enable Floki in “dominating” the memecoin area and reaching its goal of being the “most widely used cryptocurrency in the world.”
There are other dogs running after their tails in the memecoin race besides Floki. To its futures lineup, Coinbase is also adding competing memecoins Shiba Inu and Bonk. But Floki topping the field in price increases suggests it has stolen the early show.
For the coin, the price surge signifies a dramatic turn around. The token has been steadily rising following April’s bottoming out; nevertheless, Monday’s announcement set off a breakout that sent prices to an 11-week high. Since mid-April, this shows a shockingly 160% rise.
Analyses warn Floki’s victory lap might be premature, though. The memecoin market is famously erratic, hence Floki could be thrown off by outside events including economic headwinds and the always constant danger of dogecoin supremacy. Furthermore unresolved is the success of Floki’s marketing effort.
Floki: Market Performance
Targeting visitors in New York’s Times Square, the memecoin’s most recent major marketing effort had the brand splashed on screens close to the Nasdaq billboard for two months, beginning on March 15.
Featured image from iStock, chart from TradingView